5 tools to help your World AIDS Day communications succeed

HIV.gov is here to help you get ready for World AIDS Day 2018

This special email brings you resources for your digital communication in advance of World AIDS Day on December 1, whether you're communicating on behalf of an organization or using your individual voice. We've put together resources that explain key facts about HIV, can spur individual action, and to help you better understand where we've been in this epidemic. Basic Facts on HIV Need an overview of HIV and AIDS and information on HIV prevention and risks? Or brief, plain language about HIV?  That's what you'll find in our HIV Basics section, along with images you can download and share. Our content includes an overview of HIV testing, an explanation of HIV treatment as prevention, and an overview of PrEP. Graphics, the Hashtag and More We devote part of our Events section on HIV.gov to the national HIV awareness days. On our World AIDS Day page , you'll find the World AIDS Day logo and a gallery of World AIDS Day posters from past years, as well as where we'll add this year's poster. We've got links to shareable images, the CDC fact sheets and web feature, and more. We'll be updating the page regularly to point you to federal resources as they are released around World AIDS Day. Don't miss our Federal campaigns page for visual resources from our federal partners, including CDC, VA and others. About that hashtag: it's #WAD2018. You'll probably see #WAD and #WorldAIDSDay and others in play too. We hope you join us (and many others!) on social media to make the observance visible – and trending! Take Action If you're promoting HIV testing or want to link individuals to HIV care and other services, we've got the HIV Testing Sites & Care Services Locator ready for your use. Adding the Locator widget to your site will connect your audience to resources around the observance when many service providers are offering additional opportunities for HIV testing. A Timeline (and two more “articles” of interest) Our timeline of HIV/AIDS can help you highlight the history of HIV, from discovery, through fear, to recent advances such as pre-exposure prophylaxis and significant research findings.  And when you follow us on Twitter and on Facebook this month, you can check your knowledge about this important history. We shot a Facebook Live that's really an article about using social media at national health observances. We expect you'll find it a quick way to get some ideas and tips for your observance plans this year. For a deeper dive in planning for World AIDS Day (or any health observance) we point you to the HIV.gov Guide to Planning Awareness Day Activities. Stay In the Know We've started posting blogs about World AIDS Day and will continue to do so right through the week after World AIDS Day. We curate blogs from our federal partners so you can make just one stop for key messages about World AIDS Day. Signing up with HIV.gov will get you all our upcoming blogs by email. At HIV.gov our goal is to serve the information needs of the HIV community.  As we approach World AIDS Day 2018, we thank all our subscribers for your efforts to bring visibility to HIV at World AIDS Day.

PLAN YOUR COMMUNICATIONS