 Collaboration. Commitment. Community. That’s the lasting impression from the events held on March 7, 2019 in Atlanta, Georgia, to kick off Colorectal Cancer Awareness Month and the National Colorectal Cancer Roundtable (NCCRT) 80% in Every Community campaign. Fight Colorectal Cancer (Fight CRC), NCCRT, and American Cancer Society (ACS) co-hosted the events. There were about 140 in-person attendees, 700 individual livestreams, and 88 watch parties of the live broadcast; additionally, #80inEveryCommunity reached 3.5 million Twitter accounts with 74 million impressions. Activities included two events: - A festive morning social media rally, hosted by Fight CRC, officially launched NCCRT’s 80% in Every Community campaign. Public health professionals, community leaders, and colorectal cancer survivors stopped by to spread awareness about colorectal cancer and encourage people to get screened. This event was held in the beautiful UPS Suite in Atlanta’s Mercedes Benz Stadium.
- The three afternoon panel discussions, hosted at the ACS Headquarters, featured the nation's leading cancer control experts, cancer survivors, and NCCRT Award winners from across the country who successfully increased their colorectal cancer screening rates. The panelists shared personal stories and strategies for increasing colorectal cancer screening with the goal of achieving 80% screening in every community nationwide. Dr. Lisa Richardson, director of CDC’s Division of Cancer Prevention and Control, discussed the role of CDC’s data in identifying where screening is needed most and supporting strategies to reach those communities.
The events sparked awareness and promoted action to prevent colorectal cancer. Learn more about 80% in Every Community. |
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