CDC Press Release: Education campaign returns with powerful stories to help Americans quit smokingCenters for Disease Control and Prevention (CDC) sent this bulletin at 03/29/2013 03:58 PM EDT
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Education campaign returns with powerful stories to help Americans quit smokingCampaign to expose tragic health impact of smoking
Continuing with the success of last year’s national education ad campaign, "Tips from Former Smokers," a second series of ads was launched today by the Centers for Disease Control and Prevention. The ads, funded by the Affordable Care Act’s Prevention and Public Health Fund, feature compelling stories of former smokers living with smoking-related diseases and disabilities. Beginning Monday, ads will run for at least 12 weeks on television, radio, and billboards, online, and in theaters, magazines, and newspapers nationwide.
"This campaign is saving lives and saving dollars by giving people the facts about smoking in an easy-to-understand way that encourages quitting," Health and Human Services Secretary Kathleen Sebelius. This campaign is effective. The increase in calls to quitlines after last year’s campaign shows that more people are trying to quit smoking as a result of these ads."