lunes, 5 de agosto de 2013

Roundtable tackles NYC diabetes epidemic | Pharmalive

Roundtable tackles NYC diabetes epidemic | Pharmalive

Roundtable tackles NYC diabetes epidemic

By Mia Burns
The New York City Health Department and the health and wellness media company Everyday Health have released data alongside one another on diabetes in a city where one person dies of causes related to the disease every 90 minutes. In 2011, the number of diabetes-related deaths in New York City was 5,695, a record high.
New York City Health Commissioner Thomas Farley, M.D., M.P.H. released data during an “Everyday Health Reports” roundtable discussion on type 2 diabetes, and moderated the discussion at Everyday Health headquarters, which is located in New York City, with CNN Chief Medical Correspondent Dr. Sanjay Gupta and Dr. Joel Zonszein, director of the Clinical Diabetes Center at Montefiore Medical Center. In addition, Everyday Health has shared the results from a national survey of pre-diabetes and diabetes in tandem with an in-depth diabetes report on the growing phenomenon of teens diagnosed with type 2 diabetes.
“This was our first ‘Everyday Health Reports’, and it these are designed as a conversation in an intimate setting with a few key opinion leaders we’ve hand selected to discuss a very important health issue, in this instance, it was type 2 diabetes,” says Everyday Health’s COO, Paul Slavin. “The ultimate goal of ‘Everyday Health Reports’ is to foster a dialogue which can help inspire better health outcomes.  The conversation starts at Everyday Health, within our four walls, but the expectation is that it doesn’t end there.  It’s our hope that the event--by news makers for news makers—provides journalists/producers with data and insights to fuel a story they’d also like to share with their audience.”
During a 10 year period spanning from 2002 to 2012, the proportion of adults with diabetes has increased by 33 percent from 8 percent to 10.7 percent, according to the New York City Health Department’s Community Health Survey. The city health department estimates that last year, there were 667,000 New Yorkers with diabetes, an increase of more than 200,000 since 2002.
“Nearly one in nine adult New Yorkers have now been diagnosed with diabetes, an all-time high in New York City,” said Dr. Farley. “Even more have diabetes and don’t know it.  This is a health crisis that is being driven by the city’s epidemic of obesity, and like obesity, it is preventable.”
As a complex and chronic disease associated with obesity, hypertension, and high cholesterol, diabetes is twice as common among obese New Yorkers. Diabetics are at an increased risk of heart attack, stroke, blindness, kidney failure, nerve damage, and amputations.
Slavin told Med Ad News Daily, “Our inaugural ‘Everyday Health Reports’ focused on type 2 diabetes for a few reasons. Based on our national survey of diabetics, Everyday Health sees this as an area where people can make a great improvement in their overall health. Based on this, we dedicated editorial resources for a deep dive to create an extensive written report on the growing epidemic of type 2 diabetes in teens, and our Dr. Gupta released a video package on the face of teen diabetes.  The release of Everyday Health’s teen type 2 diabetes package was published alongside the release of data from NYC department of Health, announced during our ‘Everyday Health Reports’ discussion.”
According to the national Everyday Health survey, 76 percent of people with diabetes believe they are adherent to their doctor’s protocol, however, 57 percent are effectively managing their levels to be in the therapeutic range. Among the patients who believe they are in successful in managing their condition, 80 percent reported using a tool such as digital fitness and exercise trackers, weight management tools, and searching online for diabetes-friendly recipes.
“The NYC and Everyday Health data suggests that there is a disconnect between perception and reality among this patient population and there’s an opportunity to do better,” Dr. Gupta said. “If we are serious about creating a healthier New York City and America for that matter, arming people with the right knowledge and tools to inspire them towards a positive change is how we can win.”
Overall, Slavin says that the first Everyday Health Reports was successful in sharing news and insights, and leading a dialogue to start a conversation which will hopefully lead to positive behavioral change.
“The ‘Everyday Health Reports’ discussion was then shared with consumers through an Everyday Health Twitter Chat using our hashtag #HealthTalk,” Slavin told Med Ad News Daily.  “Remarkably, this was our most popular Twitter chat to date. It was a top trending topic (#2, just behind a paid-for promoted #Smurfs2), and reached 3.4 million garnering 67 million impressions!”
New Data Show Diabetes Prevalence Continues to Rise in New York City

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